Tag Archives: RVIA

Sunbelt RV Parks Report Record Number of Snowbirds

Resurgence of the Polar vortex and snow in 49 of the 50 states was good news for the Sunbelt. Campgrounds in southern California, Texas, Florida, and Arizona are seeing a boom in occupancy for December–March with travelers seeking a respite from this winter’s ravaging snow and plummeting temperatures. The Recreation Vehicle Industry Association (RVIA) reports
CONTINUE READING

Holiday Rambler Marks 60th Anniversary

Lisle, Illinois-based Navistar RV, a subsidiary of Navistar International Corp., marked the 60th anniversary of its Holiday Rambler brand at the Recreation Vehicle Industry Association’s (RVIA) 50th annual National RV Trade Show, November 27-29 at the Kentucky Expo Center, Louisville, Kentucky. The company will also introduce three model-year 2014 vehicles. The new Presidential will reestablish
CONTINUE READING

Go RVing Introducing New TV Spots for 2010

Innovative, animated television commercials with the same timely “Go Affordably, Go RVing” theme as the print ads and a bold new look and theme song are expected to capture a new audience for Go RVing in 2010, the Go RVing Coalition reports. “Launching in mid-February, the campaign will introduce Go RVing’s “Ambassadors of Affordability” animals
CONTINUE READING